Business
New Canaan Couple Opens Gingerbitz, a Bakery (and More) on Elm Street
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Karen Zuckert describes the eat-in bakery that she and husband Andrew soft-opened Saturday on Elm Street as “an extension of our home.”
Asked what it feels like to open a physical storefront after “hiding in the kitchen” (her words) for 21 years, earning a loyal following for her artistic baked goods, Karen said, “It’s like a homecoming.”
“I’m happy to see all my customers come here and see them so excited when they walk through the door. It’s meaningful,” Karen said Thursday afternoon as Gingerbitz filled up quickly with passersby catching sight of the newly opened shop through its street-facing, floor-to-ceiling windows. Nestled in the former Caroline’s Créperie space, the elegant Gingerbitz occupies what had been the only vacant (or at least non-operating) street-level commercial storefront on Elm between Main and Park. Open 8:30 a.m. to 5 p.m. Tuesday through Saturday, Gingerbitz includes 15 seats (there’ll be eight more out front if and when Spring arrives), features fresh “moody blues” (garden roses) on the tables, area artists’ work (for sale) on the walls, found materials-made light fixtures and clock, and its edible offerings are anchored by Karen’s baked goods. With chef Ashley Boucaud (trained at Providence, RI-based Johnson & Wales University’s College of Culinary Arts), the Zuckerts offer an eclectic menu: sandwiches (imported French brie and ham, roast chicken); salads (fresh goat cheese, marinated tomato tart on field greens), organic smoothies (soon), fresh-squeezed juices, Stumptown coffees, soft-serve ice cream, pots of tea, chutneys and of course, pastries and baked goods (Karen works with Guittard chocolate).